Heineken’s Awesome Social #Serenade


You more than likely have seen Heineken’s catchy, cool-cat commercials airing over the last year or so.  Most recently the Dutch brewer has launched a social Serenade campaign that is exclusively available to their Facebook fans for a limited time.  The Serenade application lives within a tab on Heineken’s Facebook fan page and allows fans to customize and send humorous serenades to their Facebook friends.  Simple sharing allows social serenades to spread virally across the social web.  It’s definitely worth giving their Facebook page a “LIKE” to check out this unique campaign.

Check out the Serenade I created by clicking the photo below.

The commercial…