What Google+ Circles Mean to Us by Jerry Rizzo


Do Google+ circles have your head spinning in circles? Having trouble deciding whose in and whose out?  Have no fear, I’m here to hopefully quell your Stokenphobia.

Sto·ken·pho·bi·a/ˈfōbēə/ Noun: An extreme or irrational fear of or aversion to round objects.

It’s easy enough to continue Facebook style categorizing and adding every user to your “Friends” circle.  By solely using a “Friends” circle you are essentially implying that you don’t care who sees your posts and you don’t care whose posts you see.  There is no harm in this categorizing method, but you may miss out on lots of opportunities to engage interested users.


If you want your posts to be read and you want to tailor your feed to your interest you must be a little more selective.  This may seem daunting, but it’s important to remember that the G+ experience is all about YOU!  When you are faced with the decision of which of your circles another user belongs to ask yourself the following questions:

  • What kind of content does this user share?
  • Do I want to read this users content regularly?
  • What kind of content do I want to share with this user?
  • Does this user have an interest in what I’m posting about?
  • How often does this user post?
Most importantly, I advise against becoming overly consumed by determining whether somebody is a friend , acquaintance or random.  It’s okay if you find that most users end up stock piled into one circle, because let’s face it many users are still new to Google+ and are not frequently sharing interesting content yet.  Ultimately it’s about the content being shared and if YOU want to share or be shared with.

Hopefully the room has stopped spinning and you can now create more appropriate circles to create a more favorable G+ experience.

#LoveForLexi by Jerry Rizzo



The THON community is back at it, showering a little girl named Lexi with love and support as she fights for her life.

Lexi supporters took to Facebook and Twitter yesterday to help grab the attention of Taylor Swift, who happens to be Lexi’s idol. Lexi had recently attended one of Taylor’s concerts and was unable to meet Taylor after the show.


Many awoke to an email in their inbox and were encourage to share the message via email, Facebook and Twitter

In true THON fashion, Penn State students, alumni and other awesome supporters hit the social web with a flurry of posts and tweets to Taylor Swift or @TaylorSwift13 in attempt to persuade her to meet Lexi (Who is actually from Swift’s hometown.).

The flurry of messages, photos and videos went viral into Thursday night and supporters have not relinquished into today.

The official Love for Lexi: Meet Taylor Swift Facebook event is now boasting over 3,000 attendees.

Below is the original email that sparked Love For Lexi  and instructions on how you can help Lexi Barnett’s dream come true:

Hi everyone,

Recently, Lexi Barnett, the Singing LionsFour Diamonds child, went
to a Taylor Swift concert in Newark.  She’s been in a lot of pain for
a long time now and they didn’t even think they could get her to the
concert, but when they told her she was going to meet Taylor, she said
she didn’t care and went anyway.  Record producers ended up not
letting her back to see Taylor and Lexi is now on a pain pump and
can’t leave her bed, so meeting her at another concert is out of the
question.  Lexi has stage 4 Neuroblastoma and is on hospice.

All she wants is to meet Taylor Swift and my org is determined to make it happen.

Here are the 3 quick ways you guys can help:

1) Post one of the following videos on Taylor’s Facebook (some have
had problems posting on her wall, but post in her picture comments or
ANYWHERE – as long as the message is somewhere she might see it)



and include the message “A little girl named Lexi recently went to one
of your concerts.  She is very sick and would LOVE to meet you.”
2) Tweet at Taylor: @taylorswift13 A little girl named Lexi recently
went to one of your concerts. She is very sick and would LOVE to meet
you #loveforlexi…if you want to make it really easy, I’ve been tweeting this from
@J_Farinelli for a while now, so you can simply go and retweet it!

3) Forward this email to former committees, your org, and anyone you
know who might help us out!